SoundStage Global visits Sonus faber – Part 4: Sonus faber Strategy: Fiore Cappelletto

SSGlobal_Logo2You can sense Fiore Cappelletto’s excitement as he speaks. “Working for Sonus Faber is a dream,” he started off our conversation. “It’s about music, it’s about Italy, and it’s about beauty — the products, the people, and the company. I wouldn’t want to do anything else right now. I also believe in the vision of Mauro Grange, our CEO. He has a clear vision of what he wants us to become that allows us to each pursue our dreams and our passions.”

Fiore came to Sonus Faber six months ago after a 13-year stint in advertising. He’s 34 years old. But he’s not entirely new to Sonus Faber. Prior to joining Sonus Faber, he was the main account manager at an advertising firm, where one of his clients was Sonus Faber. His Sonus Faber work began at that firm with the Aida project. Now he’s Sonus Faber’s marketing director, as well as the marketing manager for Fine Sounds Group, which also encompasses the McIntosh, Audio Research, and Wadia brands.

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Over hermanvandendungen

Almost 40 years of being with and in the world of high-end audio equipment. As distributor of Krell, Sonus Faber, Cello, Conrad-Johnnson and many more, initiator of brands like Kiseki, Cogelco, AH!, PrimaLuna, Mystère and maybe more to follow.
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