SoundStage Global visits Sonus faber – Part 4: Sonus faber Strategy: Fiore Cappelletto

Geplaatst op 02/08/2013 door hermanvandendungen

SSGlobal_Logo2You can sense Fiore Cappelletto’s excitement as he speaks. “Working for Sonus Faber is a dream,” he started off our conversation. “It’s about music, it’s about Italy, and it’s about beauty — the products, the people, and the company. I wouldn’t want to do anything else right now. I also believe in the vision of Mauro Grange, our CEO. He has a clear vision of what he wants us to become that allows us to each pursue our dreams and our passions.”

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SoundStage Global visits Sonus faber – Part 3: Sonus faber Style: Livio Cucuzza

Geplaatst op 01/08/2013 door hermanvandendungen

SSGlobal_Logo2I met up with him on the second day of my tour at Sonus Faber. He was wearing a long-sleeve shirt and vest even though it was the summertime, Ray-Ban sunglasses the moment we went outside, and lace-up dress shoes without laces, as if they were loafers. Italians seem genetically infused with a strong sense of personal style that most North Americans woefully lack, yet he seemed more infused than most.

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SoundStage Global visits Sonus faber – Part 2: Production

Geplaatst op 31/07/2013 door hermanvandendungen

SSGlobal_Logo2Whenever I tour a company, I try to cover all facets of production, but I also try to figure out what makes their products unique and focus some attention there. At Sonus Faber, it wasn’t all that hard to find a few things, but one thing really stood out: leather. It’s synonymous with the brand, and when I took a moment to think about it, I couldn’t come up with another other company that’s implemented the material so successfully and consistently in their speaker designs. As a result, it’s no surprise to find a large area of their factory’s production area just for that.

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Soundstage Global visits Sonus faber – Part 1: Introduction and Headquarters

Geplaatst op 30/07/2013 door hermanvandendungen

SSGlobal_Logo2Franco Serblin founded Sonus Faber in 1983 in Italy. In the decades that followed, the company developed a large and loyal following by focusing on producing loudspeakers with a distinctive and decidedly Italian look, as well as an equally distinctive sound.

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